Job Title: Social Media Assistant

Contract Type: Full Time, Permanent

Salary: £25,000 – £30,000 (DOE)

 

About the Role:

We’re looking for a highly organised, culturally tapped-in Social Media Assistant to support the Social Media Lead across our social platforms of global entertainment and lifestyle brands including Afro Nation, Piano People, Afrotronic, LIT Everywhere & more.

This is a hands-on role for someone who understands internet culture, moves fast, and wants real exposure to how large-scale brands and festivals are built online. You’ll play a key role in keeping content flowing, trends sharp, and operations seamless across multiple platforms. 

Key Responsibilities:

Content & Copy

• Write engaging, platform-specific social copy across Instagram, TikTok, X, Pinterest and YouTube
• Support caption writing with strong hooks, tone of voice, and clear CTAs
• Assist in adapting copy across multiple brands with different identities

Trend Research & Reporting

• Produce a weekly trend report covering TikTok, Instagram Reels, and emerging platforms
• Identify viral sounds, formats, and cultural moments relevant to our brands
• Suggest how trends can be adapted into content ideas as well as being initiated
• Forecast emerging cultural moments before they become mainstream.
• Monitor platform updates, creator movements and consumer behaviour.
• Identify opportunities for TMG brands to lead trends rather than follow them.

Content Organisation & Operations

• Organise and maintain content libraries across Google Drive
• Ensure assets are clearly labelled, accessible, and up to date
• Support scheduling and content calendar management

UGC & Ambassador Support

• Source and manage UGC (user-generated content) for reposting and campaigns
• Identify and research creators aligned with each brand
• Assist with outreach and coordination of Ambassador Programme where needed

Research & Insights

• Conduct competitor and industry research across festivals, music, nightlife, and culture
• Support with social listening and identifying audience behaviour trends
• Assist in pulling insights for reports and presentations

Creative & Presentation Support

• Create polished presentation decks in Google Slides, PowerPoint and Canva for internal meetings, campaign proposals and creative pitches.
• Populate and maintain weekly team meeting decks with updates across all brands.
• Assist in preparing campaign reports, presentations and strategy documents.
• Gather research, insights and examples to support creative and strategic planning.

General Support

• Assist the Social Media Lead with day-to-day tasks across multiple brands
• Be proactive in suggesting ideas, improvements, and efficiencies
• Support on shoots, events, or live content where required
• Being able to shoot and edit content on event days
• Take accurate meeting minutes during team meetings and distribute actions where required.
• Assist with administrative and operational tasks that improve the efficiency of the social team.

Who You Are:

• Deeply tapped into internet culture, especially music, festivals, and nightlife
• A strong affinity with Afrobeats, Amapiano, 3-step, GQOM and Afro house
• Strong writing skills with an understanding of tone, humour, and audience
• Highly organised with strong attention to detail
• Proactive, curious, and eager to learn in a fast-paced environment
• Comfortable working across multiple brands and switching tone of voice
• Familiar with TikTok, Instagram, and digital trends (bonus if you create content yourself)

What You’ll Gain:

• Hands-on experience working across globally recognised brands and festivals
• Direct mentorship from a Social Media Lead
• Real involvement in campaign planning and execution
• Exposure to content strategy, influencer marketing, and digital culture at scale
• Opportunity to build a strong portfolio in entertainment and social media 

Bonus Skills (Not Essential):

• Basic video editing (CapCut, Premiere Pro)
• Canva or design skills
• Experience managing social accounts or creating content
• Copywriting skills
• Fluent in a second language

Company Benefits:

• Hybrid working policy (3 days in office)
• Private Health and Dental cover upon passing 3-month probation
• Death in Service scheme
• Enhanced Maternity scheme after 12 months of service
  • 26 weeks at full pay, SMT from 27 weeks onwards
• Additional annual leave allowance for years of service completed
• Half a day’s annual leave allowance for Birthday
• On-site attendance at large-scale festivals and events

 

Apply here.